{"id":24145,"date":"2022-01-28T09:03:20","date_gmt":"2022-01-28T09:03:20","guid":{"rendered":"https:\/\/test.somethinghaute.com\/pepsi-brings-rising-stars-into-the-spotlight-with-sohna-tu\/"},"modified":"2022-01-28T09:03:20","modified_gmt":"2022-01-28T09:03:20","slug":"pepsi-brings-rising-stars-into-the-spotlight-with-sohna-tu","status":"publish","type":"post","link":"https:\/\/test.somethinghaute.com\/?p=24145","title":{"rendered":"Pepsi brings rising stars into the spotlight with Sohna Tu"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It&#8217;s heartening to see a brand like Pepsi for helping in creating stars, as opposed to only working with established stars. For instance, Pepsi Battle of the Bands is a great platform for new bands and musicians to start their music journey (that&#8217;s how we discovered Kashmir, after all). <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Last year, Pepsi licked off it\u2019s <\/span><i><span style=\"font-weight: 400;\">Why Not Meri Jaan<\/span><\/i><span style=\"font-weight: 400;\"> campaign last year and won our hearts by featuring the very talented Young Stunners, Talha Anjum and Talha Yunus, who sang &#8216;<em>Why Not Meri Jaan<\/em>&#8216; and reminded us why they&#8217;re bound to reach super stardom. The song <\/span><span style=\"font-weight: 400;\">brought rap to the forefront, inspiring people to let go of all the \u2018whys\u2019 and embrace the \u2018why nots?\u2019<\/span><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CTILPyKDUCz\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CTILPyKDUCz\/?utm_source=ig_embed&#038;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Young Stunners (@youngstunnersofficial)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><span style=\"font-weight: 400;\">Then Pepsi released a second song featuring rising rapper, Rap Demon, who also quickly rose to the top as <\/span><i><span style=\"font-weight: 400;\">Why Not Meri Jaan<\/span><\/i><span style=\"font-weight: 400;\"> became the anthem of the nation. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pepsi gave these rising stars a platform where they could shine and they didn\u2019t stop there!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With the release of their latest single,  &#8216;<em>Sohna Tu<\/em>&#8216;, we&#8217;ve been introduced to new stars Taha Malik, HYDR and Rozeo, while Aima Baig and Javed Bashir add their musical reverence to further enhance the song.  Unsurprisingly, the colourful and lively music video has taken the Internet by storm due to the never-seen-before collaboration between two young musicians HYDR Mustehsan and rapper Rozeo. <\/span><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CYcCzIZvqDl\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CYcCzIZvqDl\/?utm_source=ig_embed&#038;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Rozeo (@rizzyrozeo)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><span style=\"font-weight: 400;\">It&#8217;s safe to say that this song brings together both dance and music fans under one roof because while the song is definitely everyone&#8217;s next party anthem, the choreography also deserves a special mention. <\/span><span style=\"font-weight: 400;\">Pepsi has beautifully capitalized on dance as a vehicle for expression and continues to motivate people to do the same. And <em>Sohna Tu<\/em>, like its predecessor, gives these rising stars a platform where they are able to express themselves.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">#WhyNotMeriJaan continues to move us through music and now through dance as well. <\/span><span style=\"font-weight: 400;\">It inspires us to live life without focusing too much on the barriers and step out of our comfort zone and try something new. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some might voice their views through music and some might express themselves through art but why not through dance, meri jaan?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Watch full music video here:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p>[embedyt] https:\/\/www.youtube.com\/watch?v=OoSq7Kj3pT8[\/embedyt]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sohna Tu gives rising stars a platform where they are able to express themselves.<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[950],"class_list":["post-24145","post","type-post","status-publish","format-standard","hentry","category-entertainment","tag-aima-baigpepsirizzy-rozeoyoung-stunners"],"_links":{"self":[{"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=\/wp\/v2\/posts\/24145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24145"}],"version-history":[{"count":0,"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=\/wp\/v2\/posts\/24145\/revisions"}],"wp:attachment":[{"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test.somethinghaute.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}